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Nice One Beauty Digital Marketing Co. announces its Interim Financial results for the Period Ending on 2025-03-31 ( Three Months )

Element ListCurrent QuarterSimilar quarter for previous year%ChangePrevious Quarter% Change
Sales/Revenue 324,970.63250,052.8229.96307,035.445.841
Gross Profit (Loss) 81,268.4471,099.4214.30268,961.7817.845
Operational Profit (Loss) 26,913.4923,882.4712.6917,693.53249.819
Net profit (Loss) 24,124.1621,898.4110.1635,866.37311.228
Total Comprehensive Income 24,034.1821,898.419.7535,066.55374.369
All figures are in (Thousands) Saudi Arabia, Riyals
Element ListCurrent PeriodSimilar period for previous year%Change
Total Shareholders Equity (after Deducting Minority Equity) 400,598.58134,568.94197.69
Profit (Loss) per Share 0.2120,600.58
All figures are in (Thousands) Saudi Arabia, Riyals
Element ListAmountPercentage of the capital (%)
Profit (Losses) Resulting From The Change In Investment Propertie’s Fair Value --
Accumulated Losses --
All figures are in (Thousands) Saudi Arabia, Riyals
Element ListExplanation
The reason of the increase (decrease) in the sales/ revenues during the current quarter compared to the same quarter of the last year is Sales grew by 30% in Q1-2025 to SAR 324.97 million, up from SAR 250.05 million in Q1-2024. The increase was driven by stronger growth in no. of orders and new customers acquisitions acquired through efficient marketing campaign and with the help of a broader product range and improved fulfilment efficiency. The revenue growth has been positively influenced by the seasonal impact of Ramadan.
The reason of the increase (decrease) in the net profit during the current quarter compared to the same quarter of the last year is Net profit increased by 10.2% in Q1-2025, reaching SAR 24.12 million compared to SAR 21.90 million in Q1-2024. The improvement was primarily supported by higher revenue and a reduction in selling and marketing expenses. However, the growth was partially offset by a shift in product mix, increased operating expenses associated with business expansion, and a rise in zakat charges.
The reason of the increase (decrease) in the sales/ revenues during the current quarter compared to the previous one is Revenue grew 5.8% during Q1 – 2025 compared to the previous quarter (Q4 –2024), driven by the growth in the number of orders and customers.
The reason of the increase (decrease) in the net profit (loss) during the current quarter compared to the previous one is Net income attributable to the company’s shareholders Increased by 311.2% in Q1-2025 compared to the previous quarter (Q4–2024), which was mainly due to the growth in revenue.
Statement of the type of external auditor's report Unmodified conclusion
Comment mentioned in the external auditor’s report, mentioned in any of the following paragraphs (other matter, conservation, notice, disclaimer of opinion, or adverse opinion) N.a
Reclassification of Comparison Items N.a
Additional Information -
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898_24852_6866_2025-04-27_20-33-21_en.pdf